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Showing posts from December, 2025

Statement of Intent Redraft

I am planning to produce a two paged magazine which will focus on a celebrity who recently launched their book about motivating and disciplining young people who may currently be struggling  and to overcome their struggles, this book will help them to overcome these difficulties.  The first page of the magazine will feature a medium close up  photograph of the celebrity as the central image which connote strength and dominance. Following this, I will include a cover line which will contain a text that will provide and mostly cover a brief introduction and an overview of the celebrity's book which will try and convince young minds to purchase and read it to improve their everyday lives. To do this, I will use a serif font for the headlines and multiple cover lines to give the celebrity's promotion magazine a more of a polished, worldly-wise and a civilized look. The second page of my magazine will contain some more smaller  original pictures of the celebrity and will ...

OSP: Audience and Industries blog tasks

  Audience 1) Who are the potential target audiences for Marcus Rashford and Kim Kardashian's online content? Try and cover both  demographics and psychographics . Demographic: Age Gender Education Social class Race/ethnicity Job/profession/earnings Home (city/village/countryside) 2) Marcus Rashford’s online presence is partly driven by his excellent use of social media. How does he use social media to engage with his fans and make them feel part of his brand? 3) What is Instagram engagement rate and what engagement rates do Marcus Rashford and Kim Kardashian have?  4) Go to Marcus Rashford and Kim Kardashian's X or Instagram account. Find and screenshot/link  three  posts that show the different aspects of their brand e.g. Relatable person (normal, down to earth), Campaigner (interested in politics), Celebrity (e.g. awards ceremony or fashion), Brand promotion (e.g. selling a product). 5) What audience pleasures are provided by Marcus Rashford's online presence...