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Doctor Who: Audience and Industries

  Audience 1) Who is the target audience for Doctor Who? Do you think it has changed since 1963? Mainstream family audience - broad appeal as millions of people watch the BBC. 2) What audience pleasures are offered by Doctor Who - An Unearthly Child? Apply Blumler and Katz's Uses and Gratifications theory to the episode. Make sure you provide specific examples from the episode to support your ideas. Personal Identity:  learning information that you did not already know. Doctor Who offers its audience an education about space travel, science and history.   Personal Relationships:  personally relating to something - seeing your lifestyle on screen. How different audiences may identify with Susan, her teachers or the Doctor. Diversion (Escapism): e scapism and being entertained away from your normal life. Science Fiction is a classic genre for escapism Surveillance (Information / Facts):  caring about characters and wanting to find out what happens to them. Th...

Doctor Who: Language and Representations

  Language and contexts 1) Write a summary of the notes from our in-class analysis of the episode. You can use your own notes from the screening in class or  this Google document of class notes  (you'll need your GHS Google login).  Camerawork and sound:  Music - theme tune to Doctor Who. Very science-fiction - sets genre from beginning. Graphics on screen: title of show and episode. Simple text/font.  Sound: hum of TARDIS (helps create science-fiction genre). Mise-en-scene:   Susan - first introduced dancing and dressed as 1960s teenager (costume). Seems to be both typical teenager and alien. Costume and hair typical of 1960s.   Narrative and genre:   Opening title sequence like a rocket taking off - sci-fi genre and links to 1960s space race. Enigma codes: mystery of Susan’s home. French Revolution book - “I’ll have finished it” “That’s not right”... suggests time travel. 2) How can we apply narrative theories to this episode of  ...

Television: Introduction to TV drama

1) How does this  His Dark Materials  trailer meet the conventions of a TV drama series? A TV drama series is a set of connected TV episodes that run under the same title e.g.  His Dark Materials . This conventions are met when  an episode will focus more on one character or another. ( Ensemble cast ) 2) What genre (or genres) are suggested by this  His Dark Materials  trailer? Adventerous, action and drama 3) What kind of characters and narratives are introduced in this trailer? We are introduced to Lyra who is apart of a prophecy as she makes her way through the world (which she isn't apart of) that she entered. 4) What settings appear in the trailer? Realistic lighting and editing for social dramas to keep it gritty. Common use of flashback, point of view shots, dialogue and voice over, enigma and action codes throughout. 5) Who do you think the target audience for  His Dark Materials  is? Give reasons for your answer. Teenagers to the age...

Music Video: Final index

1)  Music Video: Introduction 2)  Music Video: BLACKPINK - How You Like That CSP 3)  Music Video: Arctic Monkeys - I Bet You Look Good On The Dancefloor CSP

Music video: Arctic Monkeys - I Bet You Look Good On The Dancefloor

Audience 1) What do we know about the Arctic Monkeys audience? Think demographics, psychographics and how they got into the band. Arctic Monkeys' audience are likely to be predominantly white, middle class and reasonably young. Psychographic groups might include Reformers and Explorers. Recent global success pushed the band into bigger psychographic groups such as Mainstreamers. 2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor? Audience pleasures would include diversion - the song is upbeat and fast-paced. Fans who followed the band from the early days might find a sense of personal relationship while many young people would get a sense of personal identity from the lyrics to the song (about going out to a club and drinking). 3) Pick out particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments? The  opening which opens with the singer introducing the so...

Music Video: BLACKPINK - How You Like That

Audience 1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience? BLACKPINK fans are known as ‘Blinks’ and are largely teenage girls and young women. Their fans are worldwide but they are particularly big in the Philippines and Indonesia as well as western countries such as the UK and USA. 2) What audience pleasures are offered by the music video for How You Like That? Diversion: music video conventions – performance, effects, fast pace etc. Personal relationships: Fan interaction online through social media is a key element of K-pop’s global success. Fans feel like they ‘know’ the band members. Personal identity: K-pop fandom often involves copying the look of band members and seeing their own style reflected on screen. Surveillance: Western audiences gain knowledge of Korean music and culture. 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you cho...

Music video: Introduction

1) What are the key conventions of music video? Diversion personal relationships personal identity surveillance audience 2) What is intertextuality? Intertextuality is when one media text references another media text – through genre, conventions, mise-en-scene or specific cultural references. 3) When did music videos first become a major part of the music industry? music videos  first become a major part of the music industry  in the1980s 4) What launched in 1981 and why  were music videos an important part of the music industry in the 1980s and 1990s? MTV was launched in 1981 as a platform for music videos and the first music channel on television. this is important because  big budgets were spent on producing innovative and creative music videos such as Michael Jackson’s Thriller that had a film narrative, a well known director and featured intertextuality 5) How are music videos distributed and watched in the digital age? New platforms and music apps on smart pho...