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Showing posts from April, 2025

Magazines: Heat CSP

Introduction - Heat Media pack 1) Look at the  Heat Media Pack . Go to  page 2 : the Heat mission. Write  three  things that Heat offers its readers under 'print'. A)  Bring readers a truly unique, quality experience. B)  Make sure readers spend their hard-earned pennies wisely. C)  Helping readers navigate the tricky world of TV and streaming. 2) Now go to  page 3  of the Media Pack - celebrity focus. What does the page say that Heat offers readers? They ensure heat readers are always in the know and give them conversation-starters they can show off about to their mates. Their journalists have the answers to the questions 'before they’ve even been asked.'  They help celebrities to talk about their biggest secrets and we find the funny, wherever it’s hiding. 3) Now look at  page 4  of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news?   Heat offers life hacks for their a...

Tatler CSP case study.

Introduction - Tatler Media pack 1) Look at the  Tatler Media Pack . Go to  page 2 : how does the editor introduce the magazine? ‘‘TATLER IS A FABULOUSLY  TARGETED, SENSATIONALLY  ACCURATE RIFLE SHOT TO THE  VERY RICHEST READERS IN THE  COUNTRY. THESE PEOPLE LIVE THE  LIFE REFLECTED ON OUR PAGES,  BOTH PHYSICAL AND VIRTUAL. AND  BOY, DO THEY LOVE TO SHOP” T - The author explains what Tatler is and describes it in a very positive way 2) Now go to  page 4  of the Media Pack. Focus on the print magazine ( NOT  tatler.com - the website).  List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader? Average Age: 29 Female: 89% ABC1: 90% Average HHI: £261,572 It is mostly adults who are averagely aged 29 and are mostly a feminine audience. These people happen to be very wea...